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This structure isn’t definitive, though, and you have plenty of flexibility when it comes to how you create your referral program. From here, you have the opportunity to offer repeat clients discounts if they referred others to you. It also has the added bonus of benefiting your past clients.Ī typical referral program offers new clients a discount if they mention that they were referred by a previous client. Referrals are a great way to acquire future clients.
FREELANCE GRAPHIC DESIGNER PROFESSIONAL
In extreme cases, it could also get you blacklisted in your industry.įor instance, someone who treats their professional graphic design social media account as a personal account to discuss politics and off-topic content is likely to encounter complications down the road.
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Put simply, your actions should reflect those of a typical business.Īs you grow, it may also be worth establishing an LLC to further protect your company.įailure to properly manage your brand could easily result in significant bad publicity that impacts your ability to get future clients. This means that you should avoid expressing personal opinions on social media, always be respectful when communicating with others, etc. The truth, though, is that you need to treat your graphic design brand as a professional business from the first day you begin working.
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Take your brand seriouslyĭuring the early stages, it can be difficult to see yourself as your own brand. If you’ve already started a website or business page, you could also request that your past clients leave a brief review on these platforms.
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In general, you’ll also want to ensure that your portfolio contains a wide array of content. Your portfolio should always be updated with your most recent/best-performing work (as long as your clients consent to you doing so).Īs your skills improve, you should slowly cycle out your lower-quality work with newer projects so that the overall quality of the portfolio gradually improves. In some scenarios, this can exponentially increase the amount of exposure your work receives. You’ll also have the possibility of collaborating with other designers on independent projects that you can use to convey your skills to future clients.Įstablishing a social media presence has other benefits besides contacting other designers, though- there’s a chance that your audience will share or repost the content that you put on your platform.
FREELANCE GRAPHIC DESIGNER HOW TO
For example, reaching out to other graphic designers can provide you with substantial insight into how to get your own business started. Network on social mediaĪs with any other professional, you can benefit significantly from networking with other professionals in your industry. Not only will this provide you with a platform to host your past projects, but you’ll also facilitate people finding you on Google’s search results. If you haven’t already, it’s strongly recommended that you create a professional website to showcase yourself as a designer. This is especially true if you’ve never done commissioned work in the past.įortunately, it’s not as difficult as it may seem at first to get people interested in your services. One of the most important things to remember when turning your passion for graphic design into a side hustle is that you’ll likely have to go out of your way in order to secure new clients. Let's take a look at everything you need to know about making the most of your freelance graphic design work. Not sure where to start? Don't worry, we’ve got you covered.
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Not everyone knows how to go about it, though, and there's a handful of tips you'll need to keep in mind when moving forward. You'll also learn a bit about psychology during the process.īut, it's possible to turn this hobby into a side hustle (or even a full-time career). Graphic design is often a creative outlet that many people use to express themselves.
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